RYO Agency

We help eCommerce brands turn owned channels into a more reliable source of revenue, with a retention system built to grow lists, convert more shoppers, and drive repeat purchases without adding unnecessary complexity.

RYO was built by people who have operated brands, not just advised them. We know what it feels like to chase monthly goals, improve conversion rates, and keep marketing efficient while still growing. Our role is simple: give online stores a done-for-you retention engine that connects strategy, email, SMS, and onsite capture into one system that performs.

Services & Capabilities

We build revenue-focused retention programs for eCommerce brands looking to grow smarter.

Retention Strategy & Execution

• Klaviyo setup, audits, and account cleanups
• Campaign calendar planning
• Data-backed segmentation strategy
• Monthly reporting and revenue tracking

Email Marketing

• Welcome, Abandonment, Post-Purchase, and Win-Back flows
• Weekly or bi-weekly campaigns
• Ongoing flow optimizations and A/B testing

SMS Marketing

• Journey-based SMS flows for Welcome, Cart, and Checkout
• Monthly SMS campaigns
• List growth and compliance optimization

Popup Design & Optimization

• On-brand popup builds designed to convert
• A/B testing strategies to grow your list without hurting the customer experience
• Targeted opt-in flows for seasonal launches, evergreen offers, and lifecycle campaigns

Complimentary Resources

• Free Klaviyo Audit for qualified eCommerce brands
• Complimentary migration from any platform to Klaviyo
• Strategy session to map out 90-day retention wins